Mudah.my Partners with FinHero and RHB to Unveil Innovative Financial Solutions for the Automotive Industry

Mudah.my, FinHero, and RHB Banking Group have announced a strategic partnership, unveiling an advanced financial solution tailored for the automotive industry. This collaboration leverages cutting-edge technology to provide innovative financial services, enhancing accessibility and convenience for auto loan seekers. 

As Malaysia’s First Integrated Auto Finance Experience, this new solution is designed to benefit Mudah Auto customers by enabling them to instantly determine the most affordable and suitable car based on their profile. By integrating seamless technology and personalised financial services, this partnership aims to revolutionise the car-buying experience, empowering customers with the tools they need to make informed decisions effortlessly. Users can now enjoy the exclusive privilege of lower financing rates, a benefit only available through Mudah’s esteemed bank partners.

Mudah also introduced the groundbreaking feature of online instant financing approval, a convenient solution that streamlines the financing process for buyers. RHB has been selected as the inaugural financial partner for Mudah, with plans to include more bank partnerships and various credit companies in future. Mudah is the first in Malaysia to offer this service, and this approach is expected to enhance the conversion rate for their dealers. This feature is set to be a gamechanger in the hire purchase loan industry, offering speed and convenience that sets it apart from traditional methods, by significantly reducing the time and effort required for loan approvals.

“At FinHero, we are committed to leveraging cutting-edge technology to meet the evolving needs of the market. Our partnership with RHB Bank and Mudah.my highlights our dedication to integrating advanced tech to enhance financial accessibility and convenience for auto loan seekers. This collaboration has enabled us to take the time-consuming, often frustrating manual process of applying for a car loan and turn it into a smooth, automated experience, streamlining the process of financing a car. We believe in utilising the latest technological advancements to provide the best financial tools available,” said Mr. Top Lim, CEO of FinHero.

“RHB Bank is proud to be the first bank to collaborate with FinHero and Mudah.my on this revolutionary financial solution. By combining our financial expertise with Mudah.my's extensive automotive marketplace, we are transforming the car-buying experience by enabling customers to apply for auto financing directly on Mudah.my. This significantly simplifies the process, giving Mudah Auto customers instant preliminary results, and ultimately empowering them to make informed decisions throughout their car-buying journey,” said Mr. Sien Vee Loc, Head of Consumer Finance, Group Community Banking, RHB Banking Group.

Revolutionising car buying with Mudah.my’s Auto Mall
In a landscape where car buyers in Malaysia face mounting challenges, such as securing financing, navigating the true condition and value of cars, and feeling overwhelmed by the plethora of options from multiple sellers, Mudah.my launched Auto Mall in May to redefine the online car buying experience.

A key highlight of Auto Mall is its comprehensive financing assistance. Car buyers often need help with loan approval processes, leaving many potential buyers unable to access the necessary funds to purchase their dream car. Auto Mall alleviates this burden by offering personalised financing support, helping buyers navigate the complexities of securing loans from trusted financial partners and ensuring they receive competitive financing options tailored to their needs.

In addition, Auto Mall streamlines the car-buying process by offering a centralised marketplace with a diverse selection of certified cars from Mudah's trusted sellers. Automotive experts provide personalised guidance, helping buyers find the perfect car that meets their preferences, budget, and lifestyle. Additionally, each vehicle undergoes a meticulous inspection process to ensure quality and reliability, assuring buyers that they are investing in a vehicle of exceptional value and condition.

"We understand the challenges that car buyers face in today's market, from financing hurdles to the uncertainty surrounding the condition and value of cars," said Peter Wong, Chief Business Officer and Head of Auto at Mudah.my. "With the launch of Auto Mall and our partnership with FinHero and RHB Bank, we are committed to addressing these challenges and revolutionising the car buying experience in Malaysia nationwide. Our goal is to empower buyers with the resources and support they need to make informed decisions and find their ideal vehicle with confidence."

Auto Mall invites car buyers in Malaysia nationwide to experience a new era of car shopping online. Stay tuned for upcoming promotions and visit Mudah Auto Mall  to discover how Auto Mall's comprehensive financing assistance, certified car selection, and personalised buyer assistance programme can make your car buying journey seamless and stress-free.